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Raiffeisen Romania Campaign
Location
Romania
Project Type
Advertising Campaign, Product Launch Campaign
Raiffeisen Bank Romania updated its online banking platform and needed to let customers know. Because online banking is especially important to customers in remote rural areas, the campaign uses a warm, witty, fairy-tale-inspired concept to bring financial services to life.
Headline and tagline:
Raiffeisen Online. Even when nothing else is nearby, a branch is always close.









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