THE POWER OF PACKAGING DESIGN.
DESIGN INTELLIGENTLY, SELL SUCCESSFULLY!
With the invention of self-service stores came the rise of packaging. In the beginning it mainly served practical reasons, but today it's meaning has changed fundamentally.
Packaging has become a dimension of communication.
And this means of communication has potential. Potential to achieve real added value both in the brand jungle at the POS and in customer loyalty and to significantly influence sales success.
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